On my way to and from my family's Thanksgiving festivities in St. Louis, I had the opportunity to see hundreds of billboards along I-70. Sadly, most of the billboards are very bad.
However, there were two 'boards that caught my eye - not because they had a great message, but because they were from the Department of Student Life at the University of Missouri. KU and K-State have sports ticket sales billboards plastered along I-70, but I've never seen any advertising from a Department of Student Life.
The billboards were located on either side of Columbia and asked a simple question, "Bored?" and referred students to an online calendar of events in Columbia. So, anyone up for Stitch & Bitch tonight?
Labels: Outdoor Advertising