Nike Eyes the Tiger
In 1996, Tiger Woods and Nike announced his entrance to professional golf with just two words, "hello world." Ten years later, Tiger is the the best player in the world and will remain Nike's golf icon for years to come. Tiger recently signed a third multi-year agreement with the company, ensuring that Wieden + Kennedy will have plenty more opportunities to introduce the world to Tiger Woods.
In honor of the continued partnership, here are some the great commercials from Tiger and Nike.
- Driving Range
- Swing Portrait
- Father's Day Tribute to Earl Woods
- Don't forget, the consumer-generated spot from Joseph Jaffe