You Don't Ask. You Don't Get.
I dropped my first F-bomb in a meeting yesterday. Aside from sporting events, I rarely use profanity, so I knew it would get the attention it was meant to grab. Long story short - it worked. It captured the attention of everyone in the meeting and in about five minutes, we absolutely blew the doors off our current capabilities.
The solution involved changing all of our existing contracts. Even though we desperately needed it, we never asked for it because we thought our agency wouldn't do it. As the always wonderful Diane O'Byrne says, "You don't ask. You don't get."