Wednesday, September 20, 2006

Undeniable Signs of a Crappy Radio Commercial

I've never done a top 10 list, but after hearing some really crappy radio ads on the way to work, I'm ready to go medieval on some audio.
  1. "Wow! I sure could use that."
  2. Car dealers screaming at the top of their lungs. LOUD NOISES!
  3. "Hey, have you heard about (insert product here)?"
  4. Does it ask questions? Are there a lot? Are they in rapid succession? Is the spot pointless?
  5. Anything written by the radio sales staff
  6. "I'm heading over there to buy one right now."
  7. Laugh tracks
  8. Spots that sound like someone reading the SPAM from your inbox
  9. "and the best part is"
  10. Old songs reworked with bad lyrics that aren't funny or self-deprecating. Think "Crumbelievable."
If you recognize any of these telltale signs, refrain from immediately sticking your fingers in your ears. Keep your hands on the wheel and belt out your favorite Bud Light "Real Men of Genius" commercial until the misery passes.

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