Schick Quatro "Off the Hizzy"
It seems like everyone wants to have a kooky, scientist guy in a lab coat use quirky pop-culture phrases to move product. The latest television spot to employ this tactic proclaims the Schick Quatro razor to be, "off the hizzy."
These findings come from what can only be considered factual and unbiased research from the Schick Shave Lab. You can see the commercial and Dr. Smooth on the site under "the studies."