Bernstein-Rein Loses Wal-Mart
It's official, the biggest agency in town lost its biggest account. Ad Age reports that Bernstein-Rein is not on the list of five finalists for the Wal-Mart review, and Bernstein-Rein officially released a statement announcing its partnership with Wal-Mart will come to and end.
Another one of BR's accounts could also be in jeopardy. AdWeek reports that NetZero has contacted other agencies about its $70 million account. Not a good day for Bernstein-Rein.
Labels: Bernstein-Rein
posted by KFad @ 3:06 PM
2 comments
2 Comments:
It's going to be hard for a LOT of people in town next year.
Spoken as a person who jumped off the BR mothership recently...
What goes around comes around. I don't feel sorry for B-R. They pretend they're this great company who cares about their employees, when all they care about is the bottom line.
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